Digital transformation (DX) is quickly becoming the largest driver of creative solutions and technology investments among Calgary businesses. It’s projected that Calgary’s creative industries sector will spend $566 million on DX between from 2022 and 2024, making way for gaming, esports, immersive technologies, animation, and visual effects to be key engines of growth.

Video Game & Immersive Tech Strategy

Funding resources

Calgary is one of the most cost-competitive major cities in North America to operate in. The city offers affordable property and utility costs including low real estate rental rates in the downtown core. Calgary also has the second-lowest commercial property taxes of major Canadian cities. Beyond affordability, Alberta has funding options to help take your business to the next level.

Looking for additional information on funding?

Check out the Government of Canada’s triage tool to learn more about non-dilutive funding options specific to your startup. Local startups can also create a profile on Start Alberta, a database for local startups and investors. You can also see a comprehensive list of Angel Investors & Venture Capital, as well as Grants, Financing & Funding on our research page.

Investing in digital transformation

IDC Canada forecasts an estimated $7.5 billion will be spent in Calgary through 2022 with local companies leading the $18.4 billion forecast to be spent in Alberta. Spending on technologies and services will enable digital transformation of business practices, products, and organizations across all industries.

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Calgary is an opportunity-rich city

Our interactive investment map highlights the foreign direct investment (FDI) that has taken place in the Calgary area over the past 6 years. Explore Alberta’s digital economy through the Start Alberta digital platform, a useful tool for exploring our tech community and ecosystem.

Explore Investment in Calgary Explore Alberta’s digital economy
calgary+investment mapping


Calgary’s gaming ecosystem is experiencing rapid growth. There are more than 60 companies working on video games and/or immersive media products and services. A recent Nordicity survey found that over 200 people were working in the video games and immersive media industry in Calgary – with 70 per cent of companies looking to hire roughly 5 or more people in the next year. 


Esports is an emerging industry that has taken the world by storm in recent years, integrating itself into popular culture, global investors and traditional sports structures. In a recent report by Newzoo, it is projected that the esports industry will hit the $1.8 billion mark in 2022. Calgary has taken heed and is working on the growth and development of this sub-sector. Stay tuned for an esports strategy for the province of Alberta, led by Calgary Economic Development and ESIO (Edmonton) being released later this year. 

Alberta Esports Association 

Animation and visual effects

Animation and visual effects (VFX) are a dominant force in the creative and digital tech landscape. The market size of Global Animation & VFX was $156 billion US in 2020, with this number expected to increase in the coming years. Calgary’s cost effective and business friendly environment, along with funding opportunities for this sector provide a great location for you to grow your studio.

Quickdraw Animation

Immersive technologies

There are more than 60 companies working on immersive media and digital technology products and services in the city. Low operating costs and accessible space, mixed with the right talent and an unmatched quality of life, make Calgary a smart move for your Digital Media & Entertainment business.

Download Video Game & Immersive Tech Strategy Report

Video game and immersive technology is big business. The top-revenue generating entertainment industry in the world, forecasts indicate strong, steady growth with global revenue approaching US $200 billion worldwide by 2022 for gaming. Immersive media is forecast to surpass US $65 billion globally by 2023. Download Calgary Video Game and Immersive Technologies strategy to learn more. 

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CED Website Illustrations AR VR Gaming v2

Digital Media

Calgary’s corporate landscape creates consistent demand for digital advertising services and commercial digital content creation. Our diverse industry leaders will be your partners as you unlock the potential of doing business in Calgary.

Want to learn more? Get in touch

Tori Romano web 2022 500x500
Tori Romano

Business Development Manager, Digital Media & Entertainment

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