The Campaign

An innovative initiative led by Calgary Economic Development, Calgary. Be Part of the Energy promotes Calgary as a great city to make a living and make a life.

With Calgary expected to lead Canada’s economic recovery into 2014, Calgary. Be Part of the Energy raises national and international awareness about Calgary as a leading global business centre and career destination.

In 2011, Calgary Economic Development, in conjunction with the City of Calgary and 42 partners from the private sector, launched a $1.5 million fully integrated marketing campaign designed to tell the broader story of Calgary - from both a business and lifestyle perspective. Targeted at business and people attraction, Mayor Nenshi led a media tour to Toronto, Ottawa, Montreal and Halifax, which garnered over 300 media hits highlighting Calgary as a place of opportunity for work and business. This campaign is in its second year and includes advertising, social media and events.

To learn more about how your company can get involved and become part of the energy,
please contact Richard Gotfried.

Our Partners

Hotels & Hospitality

Calgary Hotel Association

Calgary TELUS Convention Centre

Resorts of the Canadian Rockies

Energy & Service Companies

Professional Services

Real Estate, Real Estate Finance & Development

Aspen Properties Ltd.

Mortgage Fund Three

Trico Homes

Barclay Street Real Estate Ltd.

OPUS Corporation

WAM Development Group

Ivanhoé Cambridge

Creative Services & Media

Calgary Herald

RedPoint Media Group Inc.

White Iron Inc.

joe: media group

The Evans Hunt Group

Transportation

Communications & Technology

Education

Bow Valley College

SAIT Polytechnic

University of Calgary

Government

Calgary Regional Partnership

The City of Calgary

Healthcare

Alberta Health Services

Sports

To Learn More, Contact the Sector Specialist

Richard Gotfried

Vice President

Media Inquiries: 403.880.7040