Albertans can choose their electricity provider and rate plan. You have the option to choose between your regulated rate provider and power retailers. This option to stay with your regulated rate provider will continue to be available.

There are different electricity products, with different rates, terms and services, and some will suit Albertans' needs and budgets better than others.

Regulated Rate Providers offer the Regulated Rate Option (RRO). This is the default rate, which varies month to month and is based on short and long-term market prices.

Power retailers, or competitive retailers, offer a variety of rate plans. They include, but are not limited to stable rate plans, 'green' energy purchase plans and bundled plans for both electricity and natural gas.

Alberta's Utilities Consumer Advocate (UCA) provides detailed information on the rate plans offered in the province. The UCA also provides information on electricity providers, including  regulated rates, phone numbers and website addresses.  

Source: Alberta Energy